HUNDREDS of Xerox sales reps have flown here from around the country for an annual pump-up-the-troops meeting. The main attraction during a marathon day is a face both familiar and new: Ursula Burns. She’s an old friend to many of them, and there are plenty of hugs to go around for the people she’s grown up with during her 30 years at the company.

But there is also a new distance, a new curiosity about what she will do, given that she is no longer just Ursula.

She is Ursula M. Burns, the C.E.O. And even though she became chief executive in July, taking the baton from Anne M. Mulcahy, she has been keeping a low profile, spending months working on the details of a huge Xerox bet, the $6.4 billion acquisition of Affiliated Computer Services, an outsourcing company.

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